Amsterdam-based latex designer, Stuart Craig, asked me to help him create a brand from the ground up.

With no name and just a very nebulous idea of where he wanted it to go - more McLaren and Westwood, punk and club than fetishwear - I built a set of written and visual systems that would enable him to position the brand as hand-crafted and premium with an emphasis on provenance and quality.

https://www.filth-latex.com