DESIGN AGENCY

Nile Digital Refresh

I was asked by Nile, a strategic design consultancy based in Edinburgh, to help them with a digital refresh.

The Nile team had struggled to find the capacity to focus on creating a coherent language system that would bring everyone on board.

From initial workshops and presentations right through to overseeing the WordPress build, we worked closely as a team, producing a visual offering that illuminated and propelled their business with a new and fresh perspective.

https://nilehq.com

The word 'nile' in lowercase black text on a white background.

Creative Direction
Web UI
Design Systems
Content Design
Presentation Design
Photographic Guidance

creating a coherent language system that would bring everyone on board.

DESIGN SYSTEM

Color swatches labeled Damson, Blueberry, Quince, and Peach with hexadecimal color codes, arranged from dark blue to light pink.
A colorful data visualization chart depicting taggings of data visualizations for three different items: Raspberry, Guava, and Gooseberry, each colored pink, peach, and green respectively, with labeled data points and percentage scales at the top.
Three abstract geometric patterns, each on a different colored background, with various triangle and parallelogram shapes arranged in a grid.
A graphic design featuring a series of concentric circles on the left and a series of overlapping squares on the right, all in white on a blue background.
Four color variations of a quote that says, "We're backing big ideas we feel can change the world," each with different background and text colors and contrast ratios.
Text logo reading 'DM Serif x Public Sans' with a stylized 'X' symbol in the center.
Gradient background transitioning from green on the left to blue on the right with small text at the bottom right reading 'Green Apple > Blueberry'.
The image shows a yellow background with the text 'We're backing big ideas that we feel can change the world.' in large blue letters, along with a small company logo and an arrow below.
Text displaying seed funding of $3.6 million and the creation of highly skilled jobs
A woman with dark hair and a striped shirt, sitting indoors and looking at her phone. The image is overlaid with a pink filter.
A graphic design featuring blue, black, and pink sections with overlapping squares. Text in large blue font states, 'We are a strategic design company bringing clarity and certainty to problems worth solving.' A small pink section contains the word 'Exizent' and the phrase 'Bringing Bereavement into the 21st Century.' Next to the text, there is an image of purple flowers against a clear blue sky.
Three professional headshots of team members with their titles and bios. From left to right: Dr. Alexa Haynes, Head of Research, smiling, with short curly hair and floral shirt; Bridgette Bell, Principal Designer, smiling, with long blonde hair and black top; Callum Ritchie, Senior Consultant, UX & UI, smiling, with short brown hair and black jacket.
Three people standing in front of gradient backgrounds, a young man on the left, a woman in the middle, and another man on the right, all smiling gently.
Laptop displaying a website with a white background, flowers taped to the wall, and a headline that reads 'Bringing bereavement into the 21st Century'.
Laptop screen displaying a webpage titled 'Insight' with a list of articles, including images of LEGO figures, a castle, and a group of people working on a computer.
iMac computer on a white desk displaying a webpage titled 'Nile's guide to remote research tools.'
Smartphone display showing a website with the text 'We’re backing big ideas that we feel can change the world' in blue on a yellow background, with a white section below containing additional text about helping executives, design leaders, and changemakers.
Two smartphones displaying a website for Nile, a strategic design consultancy, with one showing the homepage and the other displaying a section about supporting startups and scale-ups.